AVAILABLE FOR NEW PROJECTS

Senior Product Designer
& Design Leader

I don't just design products.

I build them.

I've done it across 13 projects, a 25-person UX team, and my own app – written line by line with AI.

SEE HOW

(01)

How I Work

(01)

How I Work

The interface is just the end result. What you see in Figma is the final 20% of my work. You'll see the remaining 80% below.

001

Partnership, not just projects

At Aluplast I joined as the only designer and took a seat at the product table — questioning requirements, mapping how dealers really quote windows, and owning decisions long after handoff. The brief didn't shape the product. The questions did.

I take ownership

I challenge assumptions

I propose solutions

We build the right product

001

Partnership, not just projects

I take ownership

I challenge assumptions

I propose solutions

We build the right product

002

Building starts before Figma

Before a single screen of the configurator existed, I was deep in pricing rules, production constraints and dealer workflows. I spend more time understanding than decorating — because a beautiful interface on top of the wrong logic is just expensive noise.

Validate ideas

Define the MVP

Prioritize value

Less rework

002

Building starts before Figma

Validate ideas

Define the MVP

Prioritize value

Less rework

003

AI in production, not on slides

I designed and configured an AI agent inside a B2B sales platform — deciding what it knows, where it helps, and where a human stays in charge. After hours I'm building HabitKid, a routine app for kids, coded end-to-end with AI. I don't talk about AI. I ship with it.

AI agents in B2B

AI-assisted development

Human-in-the-loop

RAG & agent config

003

AI in production, not on slides

AI agents in B2B

AI-assisted development

Human-in-the-loop

RAG & agent config

(02)

Selected Case Studies

(02)

Selected Case Studies

Aluapp — B2B Sales Configurator

Days of manual quoting turned into minutes. A configuration & sales platform for aluplast — European leader in PVC window systems — with complex pricing logic, production constraints and an embedded AI agent. Designed from day one.

See case study

HabitKid — I designed it. Then I built it.

A calm-first routine app for kids (with ADHD-friendly patterns). Created end-to-end: market analysis, UX, UI — and React Native code written with AI.

Case study soon

eko4u - the B2B platform behind Europe's largest window manufacturer

Offers, orders, invoices, deliveries and more for 13,500+ distribution partners across ~40 markets. Part of a product ecosystem I designed for — then built and led a 25-person UX team.

Case study soon

eko4u mobile app

Mobile companion to the platform, shipped in 7 languages. Orders, deliveries and finances in a distributor's pocket.

Case study soon

Eko Pro — ERP for the field, not the spreadsheet

An internal system for production planning and demand management at Europe's largest window manufacturer. Enterprise density — tables, roles, workflows — turned into usable screens.

Case study soon

(03)

Experience

(03)

Experience

Senior Product Designer& Design Leader

Senior Product Designer& Design Leader

I don't just design products.

I don't just design products.

I build them.

I build them.

I've done it across 13 projects, a 25-person UX team, and my own app – written line by line with AI.

I've done it across 13 projects, a 25-person UX team, and my own app – written line by line with AI.

The interface is just the end result. What you see in Figma is the final 20% of my work. You'll see the remaining 80% below.

The interface is just the end result. What you see in Figma is the final 20% of my work. You'll see the remaining 80% below.

Partnership, not just projects

Partnership, not just projects

Building starts before Figma

Building starts before Figma

AI in production, not on slides

AI in production, not on slides

10+ years in digital design. The last five spent building complex B2B, B2C & B2B2C products and the teams behind them.

10+ years in digital design. The last five spent building complex B2B, B2C & B2B2C products and the teams behind them.

10+ years in digital design. The last five spent building complex B2B, B2C & B2B2C products and the teams behind them.

Product Design

Complex B2B, B2C, B2B2C flows

Configurators, ERP, CRM

UX architecture

Prototyping & validation

Responsive Design Solutions

iOS & Android apps

AI in Product

AI agents (knowledge design, human-in-the-loop)

AI-assisted development (React Native)

AI-assisted workflows

Design Systems

Tokens & variables

Component governance

Scalable UI

Documentation

Leadership

Team building

Recruitment

Process design

Mentoring

Product Design

AI in Product

Design Systems

Leadership

Product Design

AI in Product

Design Systems

Leadership

Senior Product Designer
& Design Leader

Senior Product Designer
& Design Leader